B.M.V.I. - BF17 - Früherschein Social Media Campaign
This pitch was for the government institution B.M.V.I. with the topic of com-municating that you can already get your drivers-license with 17. The con-tent and Social Media Campaign was executed with celebrities Janin Rein-hardt & Johannes Strate & Youtube Influencer Dr. Allwissend & others.
My Creative Director responsibilities:
Pitch Lead/Win & Creative Lead in charge of the campaign & all production processes including Shoot, Layout, Social-Media & Pre-Roll cut downs.
PR-Report-Award 2016 - Finalist